BBC Online is asking 'Is it time for tax cuts?' The vast majority of people leaving comments appear to believe that it is. What a time for the Tories to accept Labour's framing of the tax debate!
Here are a few of the comments:
"im only 22 and renting with my brother... i see it like this
earn your wage and pay tax
get a mortgage and pay tax
buy your house pay stamp duty
when you die u pay tax
private pension, pays tax
savings, excluding some, pay tax
shares pay tax
i feel sick thinking about how much i'll pay in tax over my lifetime! u? so anything which make me pay less tax im for! am i wrong?" - Matt, Norwich
"Tax cuts sound wonderful. At the moment it feels as though we are being taxed to within an inch of our incomes and that it is all going into a blackhole. None of the basic services are improving, so where is it going? As long as the economy is not jeopardised, I say bring it on!" - Beth Baker, Stroud, United Kingdom
"No matter the amount we pay the government will waste most of it, I would much rather we pay lower taxes than pay higher and have the same effect. We pay one of the highest rates in the world, we need them lowered." - Simon, Hampshire
"Look at the job adverts for the public sector in your local papers: they're nearly all for inspectors, administrators, co-ordinators etc, many on huge salaries. Not many doctors, nurses, police or teachers are there? This is just one thing that taxpayers' money is squandered on. Think you can't cut tax without affecting essential services? Think again." - rob, bournemouth
"Of course it is time for tax cuts. People are finding it harder to live as taxes go up but this government simply does not care about anything or anybody only about getting more money so it can claim to be spending more and as such to be delivering better public services which it is not." - Wayne Morris, Port Talbot
"The people who have a problem with tax cuts are those who do not want to work and want others to support their lifestyle of government benefits. People who understand more money in your pocket means more power and more self reliance know this is a good move. Unfortunately, there are still far too many people who expect others to provide for them and see to all of their needs from cradle to grave." - Martin, Sheffield, United Kingdom
"At last someone is talking about tax cuts leading to a vibrant, low tax, low benefit fraud, job creating economy. The cuts need to be paid for by slashing the bureacracy, quangos, inefficiency and waste that has been the hallmark of "Tax and Waste" New Age Labour. Go Brown, we have had enough of you." - BAZ SAUNDERS, PERTH, United Kingdom
A similar unscientific response is emerging on AOL.
I'm really starting to wonder if our losing tax messages in the past two elections would apply now. In 2001 Gordon Browns' stealth taxes were not apparent to most people and in 2005 our message was sold without any conviction whatsoever. Perhaps the worm is turning at last (as the above indicates)and a low tax message will actually prove to be popular?
Posted by: malcolm | October 19, 2006 at 15:23
"and a low tax message will actually prove to be popular? "
It had to happen Malcolm. Slowing house prices, increased difficulty in borrowing have begun to hit home that far from rich, people are highly taxed and highly geared.
With little chance of 2001/2002 style annual house price increases to fuel more borrowing, people will be looking for tax cuts, imho.
This is the perfect time to use tax cuts to actually sell the wider benefits of small government and of course, personally I am very pleased that UKIP have passionately embraced this positive libertarian, free market low tax, small government approach.
Posted by: Chad | October 19, 2006 at 15:30
We have to bang on about waste, not tax.
Posted by: Serf | October 19, 2006 at 15:35
I doubt low-tax messages are themselves unpopular. I can think of very good reasons why the Tories lost in 97 and 01, neither of them due to tax policy. And if the 05 tax message from the Conservatives was not put across very well, it was because Letwin was undergoing the removal of his spine at the time and made an embarrassment of it and ended up offering something like 0.575% of public spending as a cut. Still, the Tories won the popular vote in England.
Posted by: Og | October 19, 2006 at 15:42
Editor
I'm glad you've highlighted the comments on the BBC website. I've pointed people to them twice - once today and once during the party conference when the same message was coming through loud and clear.
People are being taxed to the hilt. Politically, I think our tax cuts will only wash if we clearly identify waste that we will cut out in our first year in government. There's plenty to go at. I'll start with a suggested £200 million saving on the taxpayer-funded elements of the British Council. There are dozens more. Which ConservativeHome readers want to add some more examples of waste we can chop so that we have 100 examples to present to the party leadership.
Margaret Thatcher was derided for her "housewife's" approach to the public finances, but that's not far from what's required presently.
Tax relief on one side of the balance sheet and clear matching examples of waste that we will eliminate on the other side.
With the amount of waste in the system generated by 12 years of Labour Government I'd personally love to be in charge of this exercise. George Osborne has a superb opportunity. He is highly intelligent. I think he'll take it.
Posted by: Adrian Owens | October 19, 2006 at 15:45
The growth under Gordo has come from Public Spending and big increases in Money Supply - that is why taxes are such a burden.
It is not as if Britain has huge growth in exports, nor as if it is exporting North Sea Oil - but it is running a huge trade deficit on importing Chinese goods.
If the growth in GDP has been taxpayer funded by creating new public sector jobs and because of easy credit causing a housing bubble against which people borrow, it is clear that taxes will be crushing
Tuition Fees are a big tax increase on modest incomes
Ask yourself the simple question in Europe...............would you rather work for The State and have job security...........or take your chances in a private sector facing huge competition and huge regulation ?
Posted by: TomTom | October 19, 2006 at 16:17
Firstly, comments on the BBC website is hardlly a scientific sample.
secondly, of course people say they want lower tax. If you ask the question "would you like a tax cut?" without any context of course the answer will be yes.
but if you ask another question out of context "would you like to see an increase in public spending? the answer again will be yes.
The problem is that this issue is much more complex than the tax cutters would like us to believe. at the moment (thanks to the Tory rescue of Britain in the 80s) a fair majority of people feel quite well off and like the idea of public spending on NHS etc. All Conservatives (me included) think people are taxed too much but at the moment most people don't agree. You can't win elections by disagreeing with the electorate.
Posted by: FJMS | October 19, 2006 at 17:02
Candidate for savings? Easy! No:1 £4.3bn to the EU, rising exponentially to £12bn in 2013 - and that's the NET figure (the gross is ALREADY £12bn). That increase is Blair's legacy from his summit cock-up!
Posted by: ratbag | October 19, 2006 at 17:46
No-one thinks you should try to win an election by disagreeing with the electorate. There is a very simple message to get across which is that Labour believes in high taxation as an end in itself, not a means to an end. Especially in England, ordinary people are being forced to pay more and more for less and less. They are starting to notice and it is going to get a lot worse, especially for the under-35's, as tuition fees kick in and they are forced to pick up the bill for the babyboomers' unfunded pension liabilities, and no access tio similar pension benefits. This is not a hard message to sell, especially as it is as much about intergenerational fairness as about levels of public spending.
Posted by: Michael McGowan | October 19, 2006 at 17:47
We have to bang on about waste, not tax.
I'd say we should be banging on about competitiveness and globalisation. We shouldnt try and claim to be the party of 'stability' but rather present ourselves as the part of economic dynamism and ambition. And point out that if we want to achieve this, we cannot go on with a high tax, high waste economy.
Posted by: Rob Largan | October 19, 2006 at 17:59
I always thought politicians were meant to influence the electorate not follow them. Public opinion can change if politicians have the courage to try and change them.
Take Green issues. Cameron has really promoted environmental issues and public attitudes have changed as a result.
If Cameron promoted lower taxes, he could persuade the electorate to change their view (if it actually needs changing). Judging by the press reaction, he would have the mainstream media on his side. I'm sure Cameron believes in lower taxes. He should have the courage to campaign for them. The electorate like political leadership and want to see that the Conservatives will actually make a difference in power. Supporting Labour's failed ideology will not win voters.
Posted by: Simon Mallett | October 19, 2006 at 18:27
The current poll on the BBC website asks:
"Would you like to see taxes cut?"
And the standings are:
Yes - 65.28%
No - 21.06%
Maybe - 13.67%
Not scientific of course!
Posted by: steppenwolff | October 19, 2006 at 18:41
We're 65% to 21% in favour of tax cuts, with 14/5 maybe's.
Courage Mon Brave!
Posted by: C List and Proud | October 19, 2006 at 21:04
Ah, somebody did that already I see.
Point is, we never ran a long term campaign for the changes we wanted to make in 01 or 05.
How often I heard, "Oh no. It's far too early to be setting out policies". Then, with three weeks to go it's "TA DA!! Tax Cuts anyone?"
Then, "Oh F%^&! The polls aren't good, better shut up about that".
Thatcher did it completely differently. "Intellectual bombs" came first with the IEA and others lobbing grenades of acedemic rigour into the opinion forming classes, then the media were encouraged to debate things at an intellectual level (Ha, we really could do this today), then we set out detailed strategic goals and argued for them over a year or more, even against the most hostile media questioning, but we stuck to our guns. Then we won.
Funny that.
Posted by: C List and Proud | October 19, 2006 at 21:11
Rob Largan
I don't believe we lost the election because of "tax cuts" I do hoever think the instability of 88-93 - coming after those wonderful budgets where we returned the surplus to the tax payer - caused a deep wound that was still raw in 2001 and not healed in 2005. We need to convince the public that tax cuts won't be followed by inflation, interest rates at 12% and then housing market collapse and millions unemployed. So its important we bang on, and on, and on about stability.
Gordon Browns luck (and judgement?) has been that, despite the IT bubble bursting and house price inflation, he presides over an economy that hasn't boomed nor has it bust. It's strange that a government that burst into power with promise of change & vigour has as its core strength a mediocre economy - it is being held back by taxation, regulation and fear of failure but has delivered stability.
It's been unexiting but comfortable for many - so why should they let go of nurses hand? Labour has consistently won among those with mortgages for Gs sake - the very people Thatcher targeted. The British are conservative with a small c so getting them to take risks is difficult. Why should they risk putting the Tories in power when it is OK, not great, but OK with Gordon?
First we need to convince people we can be trusted, that we share their concerns and won't put them in danger. We need to show at the same time that Gordon is past it, his best days behind him, his government is corrupted and stale from power. Do that and in three years we can offer new vigour, time for a change, targeted tax relief, rolling back the state.
We'll know within the next couple of weeks if the polls change - if they leap up in our favour then maybe there has been the sea change and we have regained their trust and tax cuts are acceptable.... if we fall back though?
Posted by: Ted | October 19, 2006 at 21:38
For what it's worth, the AOL poll of "Would you vote Tory if they promised tax cuts?" is on YES 2/3 (2600 votes) NO 1/3 (1400 votes).
Posted by: Deputy Editor | October 19, 2006 at 22:39