By Paul Goodman
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There are three keys to winning a bigger proportion of the ethnic minority vote in 2015 - important for the election itself and essential to our long-term future.
The first is polling. Since not all ethnic and religious minorities are the same, it follows that our prospects are likely to be brighter with some than with others. I've pointed out before that research suggests that our prospects are relatively bright among Hindus and Sikhs. Knowledge is essential, and that means polling.