The more Ed talks, the less people understand
By Mark Wallace
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There are lots of interesting findings in the polls this week - most notably that the Conservatives are at level-pegging with Labour in several of them, a remarkable erosion of the Opposition's lead in recent months.
One of the underlying statistics in today's Sun poll left me absolutely gobsmacked:
"A massive 71 per cent of voters claim it isn’t clear what [Miliband] stands for — up ten per cent from last year."
That should trouble the Labour operation deeply. It isn't even that voters disagree with them - that would be a luxury by contrast - it's that they don't even know what Miliband is saying one way or the other. The more Ed talks, the less people understand.